According to a case study done by Ako Stark and his digital marketing team, the best time to post on TikTok is from 8 AM to 11 AM, Monday through Friday, and Saturday and Sunday, 11 AM and 7 PM to 8 PM.
Finding the best times to post on TikTok can help you maximize your exposure and stand out from other TikTokers, whether it is a personal brand, business or another influencer. While other social media platforms are declining in organic reach, TikTok continues to reach new peaks, month after month.
Knowing the best times to post can seem like a challenge, but don’t fear: we already have done all the hard work for you. We have split test different variations of posts across different niche accounts and at different times to see which time periods get the most exposure.
What we found is that, Monday through Friday, all the posts across all accounts that were made anywhere from 8 AM to 11 AM went viral and beat the exposure of every other post created later that same day. While on Saturday and Sunday we found that posting anywhere around 11 AM and from 7 PM to 8 PM is the best.